From the ECDMA community: participants wanted for the AURA pilot

One of our members is developing AURA and looking for marketing professionals and business owners to take part in a research pilot. We’d like to help her find people whose day-to-day experience could inform the project, so we’re sharing her invitation with the ECDMA community.

AURA is an AI product being developed to coordinate business tools, AI assistants and human approvals. During the pilot, its team will work with each participant on one recurring marketing workflow—for example, campaign reporting, competitor research, lead research, content approvals or campaign coordination.

The invitation is particularly relevant to agency owners, independent marketing consultants, solo founders and people responsible for marketing in small B2B businesses. Managers and employees can also apply if they control the workflow or can involve the person who authorizes participation. US-based participants are preferred; applications from other countries are welcome.

The pilot runs over seven days, with approximately 60–90 minutes of mostly asynchronous activities, following a short introductory call. Participants will explain their current process, test an agreed workflow using safe sample data and give feedback on the results.

The AURA team will agree on the activities, data, any necessary access, success measures and exact payment before the pilot begins. No confidential client data or tool connections are needed to apply. Participants retain control over approvals.

Those who complete the agreed activities will receive a report with findings and recommendations, plus compensation starting at $66, paid through PayPal. No purchase or subscription is required.

If this sounds relevant to your work, you can read the details and apply directly to the AURA team, or email [email protected] with the subject “AURA pilot.”

Please include your role or business, country, one workflow you’d like to improve and the tools you use.