
The E-Commerce & Digital Marketing Association (ECDMA) is pleased to announce an upcoming online masterclass, “AI Transformation: From Pilot to Scalable Business Impact,” featuring guest lecturer Sergiu Metgher, Founder & CEO of ReignCode and a leading practitioner in enterprise AI modernization. Taking place on April 19, 2024, this session offers technology leaders, founders, and digital transformation professionals a valuable opportunity to understand how strategic AI deployment can convert isolated pilot projects into reliable, measurable, and scalable business outcomes across industries.
About the Speaker
Sergiu Metgher is a technology executive and entrepreneur recognized for building enterprise-grade AI systems and driving digital modernization for global organizations. As Founder and CEO of ReignCode and other ventures, Sergiu has led the development of advanced AI-powered platforms serving fast-growing startups and established enterprises across Europe.
His portfolio includes acting as strategic technology partner and lead architect for one of Germany’s largest financial advisory groups, where he designed and implemented core AI-powered fintech systems now serving over 8 million users and managing assets exceeding €250 billion. Sergiu also pioneered SourceMate PIM, an enterprise platform powering major European B2B marketplaces, orchestrating millions of SKUs and generating over $10 million in annual turnover.
Beyond his commercial ventures, Sergiu has launched educational and innovation initiatives that have trained and transitioned more than 100 professionals from non-technical backgrounds into software careers—expanding access to digital opportunities and strengthening workforce development in emerging technology sectors.
What to Expect
This masterclass provides a structured roadmap for organizations seeking to move beyond experimental AI pilots and achieve sustained business-level impact. Participants will gain both theoretical understanding and practical tools to design scalable AI systems that enhance resilience, automate operations, and support data-driven decision-making.
Key discussion topics include:
From Pilot to Production at Scale
Learn proven strategies and technology patterns for transitioning prototypes into secure, resilient, and integrated enterprise systems.
AI-Enabled Operational Efficiency
Discover how intelligent automation reduces manual workloads, minimizes error risks, and accelerates time-critical workflows.
Legacy System Modernization
Examine frameworks for embedding AI-driven decision engines into existing infrastructure without disrupting mission-critical operations.
Data Governance and Compliance
Understand best practices for structuring data ecosystems that support auditability, regulatory compliance, and high-quality decision models.
Cross-Border Scaling of AI Solutions
Explore architectural considerations for deploying AI products across jurisdictions, industries, and organizational networks.
Q&A Session
Participants will engage in an open discussion featuring real-world case scenarios, practical insights, and personalized guidance directly from the guest lecturer.
Additional Insights
Participants will come away with a practical understanding of how to implement scalable, secure, and high-impact AI frameworks that increase business predictability, strengthen performance, and unlock sustainable competitive advantage. This masterclass is ideal for founders, CIOs/CTOs, digital leaders, and cross-functional teams seeking reliable strategies to accelerate AI transformation.
Event Details
Date: April 19, 2024
Time: 12:00 (UTC-5)
Location: Online (access details will be provided to registered participants)
Language: English
Register Now
Do not miss this opportunity to learn how global enterprises achieve scalable, measurable AI transformation. Register today for “AI Transformation: From Pilot to Scalable Business Impact” and take a decisive step toward unlocking resilient, data-driven automation across your organization.
Join us on April 19, 2024, and accelerate your AI journey with actionable insights and expert-led strategies.





