Viktor Ganchev. How to Build a Strong Auto Service Brand with AI
Discover how AI can transform your brand strategy in the webinar “Content & Social Media: How to Build a Strong Auto Service Brand with AI,” led by Viktor Ganchev, CEO of WedoAutomotive.marketing, award-winning marketing strategist, and member of the TOP Marketing Club. With over 15 years of international experience in the automotive and marketing industries, Viktor will demonstrate how AI-powered content creation, social media automation, and data-driven trend analysis can redefine how auto service businesses grow and communicate online.
During this session, Viktor will share practical methods for generating texts, visuals, and videos with neural networks, analyzing audience engagement, identifying growth opportunities, and improving advertising results with automation. Participants will also learn how to keep an authentic and human brand voice while using AI at scale, which is essential for trust, loyalty, and long-term customer relationships.
Whether your goal is to strengthen your online presence, streamline content production, or find new ways to differentiate your auto service brand, this webinar will provide actionable strategies and real cases that can elevate your marketing and drive consistent business growth.
Date: December 11th 2023 Time: 12:00 (UTC-5) Location: Online (link will be sent to those who have registered for the masterclass)
Webinar by Viktor Ganchev, CEO of WedoAutomotive.marketing
We are thrilled to invite you to a webinar led by Viktor Ganchev, CEO of WedoAutomotive.marketing, an award-winning marketing strategist, and one of the most recognized experts in automotive business transformation across the CIS, Europe, and the United States. With more than 15 years of experience in the automotive and marketing sectors, Viktor has built a proven reputation for helping dealerships, service centers, and automotive brands achieve measurable growth through data analytics, automation, and AI-driven customer engagement systems.
As the author of a proprietary methodology for scaling automotive businesses, Viktor combines strategic vision with operational precision, enabling companies to transform marketing insights into long-term profitability. His leadership and innovation were recognized with the “Pride of the Profession” national award (Ukraine, 2022). Viktor is also an active member and lecturer at the TOP Marketing Club and the Ukrainian Marketing Association (UMA), where he mentors marketing professionals and business owners on data-driven growth strategies. His expertise has been featured in top Ukrainian media, including Focus.ua and Obozrevatel.com.
Webinar Program: “Content & Social Media: How to Build a Strong Auto Service Brand with AI”
1) Introduction: Why AI Matters for Auto Service Brands
Manual posting and gut-feel decisions no longer cut it in today’s competitive digital landscape. How AI is transforming the way auto services communicate with customers and why building a consistent, trustworthy brand now requires smarter tools.
2) AI-Powered Content Creation: Texts, Visuals and Video
Neural networks can generate post ideas, captions, educational content, and short-form videos for Reels, Stories, TikTok and YouTube Shorts. Practical examples from seasonal campaigns to service explainers, and how to use prompts and templates while keeping human expertise in control.
3) Engagement Analytics and Trend Identification with AI
Likes and impressions tell only part of the story. AI-driven analytics reveal what truly drives bookings by tracking behavior patterns, comments, saves and shares. How to spot emerging trends and use these insights to guide your content strategy.
4) Automation and AI-Enhanced Advertising for Auto Services
AI can generate ad creative, optimize budgets, target audiences and automate responses to common questions about pricing and availability. Workflows that reduce cost per lead and help small teams run disciplined, efficient campaigns.
5) Human Touch in Automated Content
Automation doesn’t mean losing your voice. How to define your brand personality, set guidelines for AI-generated content, and blend mechanic stories, workshop moments and real customer cases with AI efficiency to keep content authentic.
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