How to Turn Customer Interviews into Sales

Join us for the masterclass “How to Turn Customer Interviews into Sales: A Proven Customer Development System for Business Growth” with Anvar Bogdanov

Date: June 20, 2025
Time: 16:00 (UTC+4)
Location: Online (the access link will be sent to registered participants)

Masterclass by Anvar Bogdanov — Business Growth Strategist and Customer Development Expert

We are pleased to announce a practical masterclass led by Anvar Bogdanov, a business growth strategist and founder of an interview-based sales methodology designed to help companies convert customer insights into scalable revenue systems.

With more than a decade of experience in marketing and business consulting, Anvar helps entrepreneurs and organizations increase revenue by deeply understanding customer needs and transforming qualitative insights into structured growth strategies. This session will demonstrate how Customer Development can move beyond research and become a practical mechanism for closing deals, validating products, and building predictable sales processes.

Drawing on real business cases and proven frameworks, the masterclass will explore how interviews can reveal buying triggers, shape compelling offers, and support sustainable commercialization strategies.

 

AnvarBogdanov

About Anvar Bogdanov:

Anvar Bogdanov is a business growth strategist and Customer Development expert with over 10 years of experience in marketing and business consulting. His professional practice focuses on helping companies design customer-driven growth models that combine deep qualitative research with practical revenue generation techniques.

He is the creator of an innovative interview-based sales methodology that allows businesses to validate ideas, optimize messaging, and generate sales simultaneously. His approach blends structured frameworks, real-world case studies, and actionable tools that entrepreneurs and teams can implement immediately to improve conversion and scalability.

Workshop Program: “How to Turn Customer Interviews into Sales”

1) The New Role of Customer Development

  • Why traditional marketing approaches often fail
  • Customer Development as a modern growth engine
  • Common mistakes during customer interviews

2) The CustDev Sales Framework

  • Structure of high-conversion interviews
  • Questions that reveal real buying intent
  • Turning insights into compelling offers

3) Live Methodology Demonstration

  • Real interview scenario walkthrough
  • Guiding conversations toward sales outcomes
  • Natural objection handling techniques

4) Building a Customer-Driven Sales System

  • Scaling from individual interviews to structured systems
  • Automation and CRM integration
  • Team implementation strategies

5) Monetization & Case Studies

  • Real business examples
  • Revenue growth through Customer Development
  • Scaling opportunities

6) Q&A and Action Plan

  • Participant questions
  • Personal implementation roadmap

Registration for this event is now closed